TOY OF THE YEAR
The best toy of the year.
WINNER: Doc McStuffins Pet Vet Checkup Center by Just Play
PEOPLE'S CHOICE AWARD
The best toy of the year, decided solely by consumers who vote on ToyAwards.org.
WINNER: Uptown Espresso Kitchen by KidKraft LLC
ACTIVITY TOY OF THE YEAR
The best arts and crafts, construction or other indoor toy that inspires creative play through various forms of activity.
WINNER: Bunchems by
Spin Master Corp.
Other Nominees:
- Chocolate Pen by Skyrocket Toys
- Roominate™ Amusement Park by Roominate
- Shrinky Dinks Bake & Shape 3D Jewelry by Alex Brands
- Strand Bands Designer Set by The Bridge Direct
- Upcycling: Garbage to Glam by Fashion Angels
- Yummy Nummies by Blip Toys
BOY TOY OF THE YEAR
The best toy developed specifically for boys of any age, not including r/c, ride-on and other vehicles.
WINNER: LEGO Star Wars: The Force Awakens Millenium Falcon by The LEGO Group
Other Nominees:
- Air Hogs Millennium Falcon Quad by Spin Master
- Hot Wheels® Ultimate Garage by Mattel, Inc.
- Nerf N-Strike Modulus ECS-10 Blaster by Hasbro, Inc.
- Sky Viper Video Streaming Drone V950STR by Skyrocket Toys
- STAR WARS® Bladebuilders Jedi Master Lightsaberby Hasbro, Inc.
- XPV HULK SMASH™ RC by JAKKS Pacific, Inc.
E-CONNECTED TOY OF THE YEAR
The best physical toy or game that is app-enabled or otherwise interacts with a smartphone, tablet or gaming device.
WINNER: Disney Infinity 3.0 Edition by Disney
Other Nominees:
- Hello Barbie™ by Mattel
- Kidizoom® Action Cam by VTech®
- Skylanders SuperChargers by Activision Publishing, Inc.
- Stikbot Studio by Zing
- View-Master® Virtual Reality Viewer by Mattel
- Wonder Workshop Dash Robot by Wonder Workshop
EDUCATIONAL TOY OF THE YEAR
The best toy that through play help children develop special skills and/or knowledge.
WINNER: VEX Robotics Robotic Arm by HEXBUG
Other Nominees:
- Foundation Chemistry Kit by Yellow Scope
- Gears!Gears!Gears!® Build & Bloom Building Setby Learning Resources
- Kids First Physics Lab by Thames and Kosmos
- Magnets in Motion 61Pc Set by Magformers
- Mighty Makers Fun on the Ferris Wheel by K'NEX Brands
- Number Lovin' Oven by LeapFrog Enterprises, Inc.
GAME OF THE YEAR
The best children’s board, card, electronic or other physical game formats and puzzles.
WINNER: PIE FACE GAME by Hasbro, Inc.
Other Nominees:
- Choice Words by MindWare
- Chrono Bomb® by Patch Products, LLC
- LEGO Dimensions by Warner Bros. Interactive Entertainment
- Rush Hour Shift™ by ThinkFun, Inc.
- Three Little Piggies by Smart Toys and Games, Inc.
- WOO! by Fat Brain Toy Co.
GIRL TOY OF THE YEAR
The best toy developed specifically for girls of any age.
WINNER: Shopkins Scoops Ice Cream Truck by Moose Toys
Other Nominees:
- Disney's Frozen Sing-A-Long Elsa by JAKKS Pacific, Inc
- FURREAL FRIENDS STARLILY, MY MAGICAL UNICORN by Hasbro, Inc.
- Girl Scouts Cookie Oven by Wicked Cool Toys
- Nancy B's Science Club Black Light Illuminator & Nature's Mysteries Journal by Educational Insights
- NERF REBELLE ARROW REVOLUTION Bow by Hasbro, Inc.
- Zoomer Kitty by Spin Master Corp.
INFANT/TODDLER TOY OF THE YEAR
Toys developed for infant children and toddlers (up to 36 months old).
WINNER: Bright Beats Dance & Move BeatBo by Fisher-Price
Other Nominees:
- Bright Beats Smart Touch Play Space by Fisher-Price
- Fold 'N Go Elephant Toy by Playskool
- Lil' Ocean Explorers 3-in-1 Adventure Course by Little Tikes
- Play All Day Elmo by Playskool
- Rolligo by Fat Brain Toy Co.
- Storytime Theater™ by Tech 4 Kids
INNOVATIVE TOY OF THE YEAR
The best toy that utilizes innovative design, technology, or manufacturing processes to enhance play value.
WINNER: Meccanoid G15 by Spin Master Corp.
Other Nominees:
- Flipsies™ Sandy’s House & Ocean Cruiser by VTech
- i-loom by Wooky Entertainment
- Laser Maze™ Jr. by ThinkFun, Inc.
- Makey Makey Classic by JoyLabz
- MiPosaur by WowWee
- Star Wars Science - Jedi Force Levitator by Uncle Milton Industries
OUTDOOR TOY OF THE YEAR
The best toy designed for outdoor play.
WINNER: Razor GFD Fury by Razor USA LLC
Other Nominees:
- Firetek Rocket by Zing
- Maisto TECH Rock Crawler 3XL by Maisto - Bburago
- Micro Mini2Go by Micro Kickboard
- NERF REBELLE SUPER SOAKER TRI THREAT Crossbow by Hasbro, Inc.
- NERF SUPER SOAKER FLOODFIRE Water Blaster by Hasbro, Inc.
- R2-D2™ Bubble Machine by Imperial Toy LLC
PRESCHOOL TOY OF THE YEAR
The best toy developed for preschool-aged children (ages 3-5).
WINNER: Doc McStuffins Pet Vet Checkup Center by Just Play
Other Nominees:
- Design & Drill Brightworks by Educational Insights
- Guidecraft™ IO Blocks® 114 Piece Set by Guidecraft
- Miles from Tomorrowland Stellosphere by TOMY International
- PlayTape by InRoad Toys
- Razor Jr. Lil'Crazy by Razor USA LLC
- Uptown Espresso Kitchen by KidKraft LLC
PROPERTY OF THE YEAR
The licensor that had the greatest success spreading its brand or property throughout the industry while generating interest and excitement.
WINNER: Star Wars (Disney/Lucasfilm Licensing)
Other Nominees:
- Jurassic World (Universal Partnerships & Licensing)
- Minions (Universal Partnerships & Licensing)
- NERF (Hasbro, Inc.)
- Paw Patrol™ (Spin Master Corp)
- Shopkins (Moose Toys Pty Ltd)
SPECIALTY TOY OF THE YEAR
The best toy primarily distributed through specialty retailers.
WINNER: Tumble Trax™ Magnetic Marble Run by Learning Resources
Other Nominees:
- Boogie Board Play n' Trace Doodle Pad by Kent Displays, Inc.
- Nursery Time Elmo by Gund
- Sleepy Seas Sound & Lights Whale by Gund
- SpinAgain by Fat Brain Toy Co.
- SuperMax the Turtle by Cloud b
- Worry Eaters by The Haywire Group