Girl Toy of the Year

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Barbie The Movie Dolls
Barbie The Movie Dolls Select

Barbie The Movie Dolls by Mattel, Inc.

The Barbie The Movie doll collection features Barbie and Ken dolls inspired by the iconic characters, fashions, and scenes from the blockbuster film. From Margot Robbie’s Barbie in her gold disco jumpsuit to Ryan Gosling’s Ken in a matching denim set, these dolls bring the characters to life off the screen for fans.

MSRP: $25.00 | 3+ | shop.mattel.com

CreativeSoul Dolls
CreativeSoul Dolls Select

CreativeSoul Dolls by Disney Consumer Products

The CreativeSoul Dolls are a special edition artist collection inspired by images from CreativeSoul Photography depicting classic Princess characters reimagined. These dolls have finely detailed outfits with Afrocentric accents, natural textured rooted hair, and are fully poseable. These dolls are the epitome of blending art and Disney magic.

MSRP: $59.99 | 3+ | shopdisney.com

Disney The Little Mermaid Ariel Doll
Disney The Little Mermaid Ariel Doll Select

Disney The Little Mermaid Ariel Doll by Mattel, Inc.

This Ariel doll is inspired by the character’s signature look from the new film, Disney’s The Little Mermaid! The doll is posable and wears an ombre-colored mermaid tail with a glitter fin, and features beautiful red hair for endless styling fun.

MSRP: $14.99 | 3+ | shop.mattel.com

Latinistas Fashion Dolls Club
Latinistas Fashion Dolls Club Select

Latinistas Fashion Dolls by Purpose Toys

Latinistas are the world’s first line of all-Latina fashion dolls carried across major retail! "Una Celebración de la Cultura Latina!" Latinistas celebrate Latina culture and feature bright vivid fashions, varying skin tones, diversity in heritage, as well as cultural storytelling that emphasizes education, friendship, family, and fun.

MSRP: $12.99 | 3+ | mylatinistas.com

Magic Mixies Pixlings
Magic Mixies Pixlings Select

Magic Mixies Pixlings by Moose Toys

From the Magic Mixies universe comes Pixlings, a trio of enchanting dolls that kids magically create inside a potion bottle. Add water, colorful elixirs, and special ingredients to the bottle, say “Magicus Mixus,” then turn and push down on the crystal gem stopper. Emerging completely dry — like magic — is Marena the Mermaid, Deerlee the Deer, or Unia the Unicorn. The fully posable dolls have extra soft hair and are fashionably dressed with interchangeable accessories to “pix” and match.

MSRP: $17.99 | 5-8 | moosetoys.com

The Fresh Beats Collection
The Fresh Beats Collection Select

The Fresh Beats Collection by World of EPI

Fresh Beats Collection empowers every child to see their beauty reflected in the dolls they love. These gorgeous high-fashion dolls have custom blended skin tones and premium rooted hair with authentic textures, including patent pending locs and stage-ready fashions. Each doll’s style embraces their individual personalities rocking to their own beat!

MSRP: $17.99 | 4+ | thefreshdolls.com

Under the Sea Exploring Ariel Doll
Under the Sea Exploring Ariel Doll Select

Under the Sea Exploring Ariel Doll by JAKKS Pacific

Go on an underwater adventure with this Ariel doll. Put her in water to listen to her sing “Part of Your World” while her beautiful tail illuminates and place treasures in her hand to hear her talk and sing. The doll also features a character-inspired hairstyle, a beautiful top, and an iridescent tail with fins!

MSRP: $44.99 | 3+ | jakks.com

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